Full Company Name
* Contact Name
Are there any prior physical addresses and/or business names?
Is there a slogan/tagline for your business that you want to use?
BUSINESS IDENTITY ELEMENTS
Please indicate which of the following you possess. If you need help with any of them (e.g. a printed version of a logo that needs to be scanned into electronic format, or a color that needs to be identified), please list them below. You will also receive an invitation to a DropBox folder through which you can submit any of the files listed below.
Items Your Business Possesses
Logo in electronic format (JPEG, PSD, AI preferred)
Logo colors (if available) (RGB, CMYK, PMS or HEX format)
Fonts used in marketing materials
Preferred company colors
Photographs of all business principals and/or employees (high-resolution JPEGs preferred. If not available or out-of-date we can assist in getting new images)
Business Photographs (e.g. business signage, “at work” imagery, business equipment, offices, panel/tradeshow appearances or vehicles)
Biographies for business principals
Business historical narrative (for “About Us” section of website)
Any text (in MS Word/PDF format if possible) that describes the business and services offered. Any marketing materials will be useful in this case.
Links to any videos that you have produced or featured on a blog, etc.
Copies of articles that the business has published in trade journals, newspapers, blogs, etc.
PR Clippings of any sorts (online or offline)
Items You Need Assistance With
For any of the items listed above that you DO NOT have and need help producing (logo, photographs, written items), please list them in this space.
Please leave blank if the account hasn’t been established, if you have an account and don’t have the login information please put “missing
1. Domain Registration (e.g. Go Daddy, Network Solutions, etc.)
Domain Registration Username
2. Google+ / Google My Business
Google+ / Google My Business Username/Email
Google Analytics Username/Email
4. Google Webmaster Tools
Google Webmaster Tools - Username/Email
Google AdWords - Username/Email
Yahoo Local Username/Email
Bing Local Username/Email
Please list any logos and/or web sites you like. What do you like about them?
What conversion actions can or would you like your visitors to take on your website? (e.g. submit a form, place a call, get a quote, etc.)
Please list logos and/or web sites of competitors and briefly describe what you like and dislike about them and their logo.
Are there any colors that you would like to see (or not see) included in this logo? Listed below are some common associations for certain colors, which are non-binding, but might be helpful:
RED - Passion, Anger, Vigor, Love, Danger
YELLOW - Knowledge, Energy, Joy, Intellect, Youth
GREEN - Fertility, Wealth, Healing, Success, Growth
WHITE - Purity, Healing, Perfections, Clean, Virtue
BLUE - Knowledge, Trust, Tranquility, Calm, Peace, Cool
BLACK - Fear, Secrecy, Formal, Luxury
PURPLE - Royalty, Wisdom, Spirituality, Imagination
ORANGE - Creativity, Invigorations, Unique, Stimulation
GRAY - Balance, Sophistication, Neutrality, Uncommitted
Is there anything else you want us to know about your project?
Thank you for taking the time to complete this questionnaire. It will be helpful as we continue to develop your project’s visual and strategic elements. Please keep an eye out for an email inviting you to a shared DropBox folder. Please contact us with any questions.